IAM Weekend is an annual gathering for creative thinkers and doers exploring the futures of the internet(s). where the digital economy meets post-technological perspectives needed to cultivate collective critical hope 💙

for the 2020 edition, PITCH STUDIOS™ was invited by IAM to devise the visual identity, stepping away slightly from the previous years look, feel and sound. initially to occur as it always has done - a physical conference in Barcelona — due to COVID-19 crisis the event was moved to a digital space.

we sort to examine the dynamics of our interconnected realities by rejecting simple binaries and focused on the juxtaposition of macro/microscopic scales. by understanding, embracing and nurturing the planet, the visual identity emerged into a colourful and textural reimagination of earthly, biological beings.

deliverables included: new logotype, video trailer, live stage visuals, countdown videos, IG face filter, sound design, experiments, speaker announcement videos, title sequences + more.

CREDITS

creative direction, art direction, graphic design
Christie Morgan (under PITCH STUDIOS™)

concept ideation, research, strategy
Taylor Mitchell

3D design + animation
Smiskoackerman

IG filter design + development
Smiskoackerman, Branden Collins

sound design
Lewis Cancut

CLIENT
IAM

PRESS
︎︎︎LS:N Global