CHASE THE LIGHT

‘Chase The Light’ is a short CGI film created for streetwear brand Timberland in collaboration with digital fashion house The Fabricant - I was invited as director to use the NL Sky Collection (inspired by the northern lights) as a foundation for the film.

the film explores a journey of tension; the symbotic relationship between humans and the natural world. the audience is invited to uncover or rediscover human relationship with natural phenomena (like the northern lights) through a fantastical excursion - the digital garments transport the avatars into a new world, filled with light. 

“We are intrigued by a natural occurrence, which we cannot live without; light. But more specifically a spectacular version of an everyday experience: the Northern Lights. We are chasing the light.”— taken from directors treatment 

the collection was digitized into 3D assets by the internal Fabricant team.  





CREDITS

creative direction
Christie Morgan

digital garment creation, cloth simulation + motion capture 
The Fabricant 

3D design
Arjan van Meerten, Sander Kamermans

technical lead 
Jean-Paul Tossings

colour grading, compositing + editing
Roy Hoes

sound design
Jennifer Loveless 
CLIENT
Timberland

PARTNER
The Fabricant 

PRESS
︎︎︎Verge Magazine




CHRISTIE CHRISTIE 


London-based creative director, designer and digital artist with a deep interest in visual futures, digital culture, web3 and phygital spaces and working with mediums such as CGI/3D motion + still, extended realities (XR) + interactive experiences 

MORE INFO

CLIENTS + PARTNERS


The Future Laboratory 
Selfridges
IAM
SPACE10
The Fabricant
Snap Inc.  

 👩‍💻 🦋 ✨

CHRSITIE CHRISTIE

London-based creative director, designer and digital artist with a deep interest in visual futures, digital culture, web3 and phygital spaces and working with mediums such as CGI/3D motion + still, extended realities (XR) + interactive experiences